Trimmers Market Insights & Key Players

May 13, 2025

Trimmer Market Overview

  • The beard trimmer market size was valued at $5,669.6 million in 2020, and is estimated to reach $12,990.6 million by 2031, registering a CAGR of 8.8% from 2022 to 2031.
  • In 2021, on the basis of product type, the corded segment acquired $2,186.3 million, exhibiting 38.6% of the global market share.
  • In 2021, by end user, the personal segment was valued at $4,190.4 million, accounting for 73.9% of the market share.
  • U.S. was the most prominent market in North America in 2021, and is projected to reach $1,201.5 million by 2031, growing at a CAGR of 6.4% during the forecast period.
  • It is projected that quick adoption of grooming accessories with cutting-edge features will accelerate market expansion. The beard trimmer market was valued at US$ 6.24 billion globally in 2022. From 2023 to 2029, it is forecasted to grow at a CAGR of 8.1%, reaching US$ 9.96 billion.
  • Asia Pacific is projected to lead the global Beard Trimmer Market during the forecast period. This is due to the fact that Asia Pacific is the most populous region in the world, with a population of over 4.5 billion people.
  • The hygiene and grooming products market in North America, which includes the Beard Trimmer market, is well-established and the most dominant sector.
  • The personal care market in Europe is well-established and substantial, with a rich history of personal grooming practices. Within the region, there is a wide availability of renowned brands catering to these needs.
  • As incomes rise in Latin America, individuals have more money to spend on personal care products. As a result, the beard shaver market in the region is expanding.
  • the Middle East and Africa region's disposable income has increased so the public could buy the grooming product which is fruitful for the Beard Trimmer Market.

Trimmer Market by Product Type

Generally electric hair trimmer are divided into two types, one is corded type and the other is cordless type.

Corded type

Corded beard trimmer is also called plug-in beard trimmer. Seen from the name, we can know that it has a cord that can plug in to get the power. So, this kind of type has good use experience and is easy to operate since its power is large and the blade strength is strong as well.

Cordless Type

Cordless hair trimmer is also called rechargeable hair trimmer. It is easy to operate at anywhere since there is no cord limited. So, it is relatively flexible in operation. But this kind of type has small power, and the strength of the blade is also small, because the capacity of batteries is limited. Once the power is used up, you have to recharge it before using again.

Trimmer Market in terms of corded and cordless type trimmers

According to the beard trimmer market trends, on the basis of product type, the corded segment was the significant contributor to the market, with $2,186.3 million in 2021, and is estimated to reach $4,737.3 million by 2031, at a CAGR of 8.2% during the forecast period. Corded trimmers can only be used up to a certain distance from an electrical outlet, but this is typically not a big deal when shaving. Trimmers that are corded typically have more power than those that are cordless. As a result, corded trimmers have some usage restrictions, and carrying them while traveling is quite uncomfortable. Due to its high battery power, corded trimmers are frequently utilized in salons and hair care facilities. As a result, the beard trimmer market size is expected to grow during the forecast period.

Trimmer Market by on the basis of end user and distribution channels

Trimmer Market based on end user

According to the beard trimmer market analysis, on the basis of end user, personal segment was the highest contributor to the market and is estimated to reach $9,104.2 million by 2031, at a CAGR of 8.3% during the forecast period. The personal segment accounts for highest share as manufacturers in the beard trimmer market offer most of its products specifically for personal use. For instance, Philips has offered its trimmers in portable formats in the view that its household customers seek for convenience in using consumer good products. Hence, extended product offerings by manufacturers targeting the household sector makes the personal segment dominant in the market.

Trimmer Market based on distribution channel

According to distribution channel, the online store segment was the significant contributor to the market, with $1,522.2 million in 2021 and is expected grow at a CAGR of 10.7% during the forecast period. Consumers now rely on internet to gain information and consider online shopping as the most convenient factor. Thus, most key manufacturers have gone online and have created their own web portals for selling products. Increase in smart phone users and mobile screen friendly online stores websites and hassle-free door step delivery is expected to favor the beard trimmer market growth through online stores.

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