Clean Label Ingredients

Objective:
The objective of the study was to conduct a landscape study to identify clean-label ingredients that could enhance the properties of the food, without adding any synthetic agents.

Background:
Clean label is a consumer term that has been broadly accepted by the food industry, consumers, academics, and regulatory agencies. A clean label means making a product using as few agents as possible and making sure those agents are items that consumers recognize and regard as wholesome. Additionally, a clean label is a way to prepare the same materials in a way it attracts consumers – for example, “starch extracted from biological sources” rather than “modified starch”. Moreover, the objective of the clean label is to enhance the properties of the food item without adding synthetic agents

What we did

After scoping the project, we identified multiple questions that were answered during the curse of the study:

  • What agents are used for incorporating the clean label approach? Combinations of agents like starches plus gums which would carry a clean label with a higher degree of functionality in a system.
  • What are other functionalities, beyond viscosifying? What are the functionalities, such as emulsifiers, gelling agents, film-formers, binding agents, coating, and encapsulation provided by the agents? What are the new functions for existing agents with “chemical-free” modifications?
  • What are the improved processes (for e.g. solvent-free extraction) for preparing/extracting clean label agents?
  • What approaches food manufacturers are taking to appeal to consumers and their trends?
  • Trends based on the answers to the above points can help to predict technology growth in the future. What solutions are available for clean label-related problems? What will be the future of clean labels based on manufacturers' activity on the agent deck or focus on sustainability, low-carbon, natural, and organic?
  • What solutions are available for clean label-related problems? What will be the future of clean labels based on manufacturers' activity on the agent deck or focus on sustainability, low-carbon, natural, and organic?

Project Timeline: The project was executed and delivered in 6 Weeks, including 2 interim checkpoints.

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